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Is April 17th Strikeforce's Last Stand on CBS?

Bloody Elbow  • Mar 8, 2010

MMA is at best marginal programming on CBS. The last Strikeforce show drew 39 percent lower ratings than CBS usually does in the same time slot, but it still has value to the network because it skews far younger and more male-oriented than usual Saturday night fare. It gives the network an outlet to attract sponsors who aim at the hard-to-reach male 18-34 demographic. The April 17 show is a test, because if it… Full Story »

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